Where's Ralph? Find the Best Hardwood Floors in Wisconsin

Rod Lorenz

When my kids were small, they had such a great time pulling out the “Where’s Waldo” books and searching each and every picture until were were able to find Waldo. Always distinctive and different, among the sea of others on a busy beach or in a shopping mall, we could always spot Waldo.

Over the next few weeks, seekers of beautiful hardwood floors will be given the opportunity to look for Ralph’s among the new construction and remodeling projects being showcased.

A comment we hear over and over again, “I can always tell when I walk into a house where Ralph’s has finshed the floors.” What an amazing compliment to our company to know that among the sea of our competition, we stand out so significantly.

So, I work here, but I still have to ask “What makes us so different?”  All day long, I am surrounded by a show-stopping showroom. I walk on these beautiful floors day in and day out. And as beautiful as they are, I have to think about what made them this way. The answer is simply, from the bottom up, uncompromising quality. Starting with high quality suppliers, employing a caring sales staff that truly desire to turn a homeowner’s vision into reality, and hiring only the best craftsmen to carry out the plan. Also, in the unlikely event something needs to be fixed, a full-time customer service manager is available to take care of our customers after the project is complete.

September is a very busy month for us. Our crews have been busy with hardwood installation over the past couple of months to be ready for the upcoming Fall Showcase of New Homes in Green Bay. Our floors can also be seen at a Kitchen Remodel Open House being hosted by PortSide Builders on Saturday, September 15th from 11:00 to 4:00.

 You will find our floors at the following Showcases:

  • Van's Lumber & Custom Builders - 3342 Cottage Hill Drive in Green Bay (Wire Brushed Hickory)
  • PortSide Builders - 327 N. 19th Place in Sturgeon Bay (3rd Grade Maple)
  • Schmidt Brothers Custom Homes - 2160 Peso in De Pere (2nd Grade Maple with a Dark Stain)
  • TCD Homes - 2845 Creekwood Circle in Green Bay (Rift & Quarter Sawn White Oak)
  • C & C Custom Builders - 9235 Seagull Road (Tigerwood and Asian Walnut)
  • Steven Kassner Construction - 4300 Windemer Lane in Hobart (3rd Grade Maple)
  • Heritage Custom Homes - 3231 Haven Place in Green Bay (Maple, installed by other, sanded and finished by Ralph's)
  • Hurrish Homes & Development - 1016 Aster Court in De Pere (Rustic Hickory)

Stopping by these homes is a great way to see for yourself the beautiful custom hardwood sanding and finishing workmanship on display. Let’s see if you can tell which floors are “Ralph’s” floors. 

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