Hardwood Flooring Blog

Rod Lorenz
A Smooth Flow: Hardwood Floors and Open Floorplans

More and more new homes being built these days feature open floorplans, and..

Rod Lorenz
Playing Matchmaker: Finding your one true love

When customers come to us looking for new hardwood floors for their home, we..

Rod Lorenz
New Shades of White: The Transformation of Whitewashed Hardwood Flooring

Ten years ago, if someone asked us about whitewashed hardwood flooring, we..

Rod Lorenz
Thinking Long-Term: Customer Service and Hardwood Floors

There’s a tendency for customers to think of “customer service” as something..

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