We often hear that water and hardwood floors don’t mix, and this is true to..
Building someone’s new home comes with a lot of pressure. Ralph’s is..
After you’ve installed your brand-new hardwood floors, it’s time to move on..
There’s always a debate between which type of flooring is the best. Since..
New hardwood flooring is a thing of beauty, and even more so when it fits..
When I went to college, I decided to major in computer science. I had been..
One of the many traditions I love about Christmas is the family food.
Are you thinking about a hardwood floor project? Magazines and websites will..
Dance teacher Marcia Fellows loves having a hardwood floor for her students..
Probably everyone has had an experience when “the lightbulb” goes off and..
Hardwood floor finishes protect the flooring, but they do much more than..
If your hardwood floors are getting old, they don’t have to be replaced. ..
“Stability” is a hardwood-flooring term that all buyers of hardwood flooring..
A clear trend in hardwood flooring is toward floor colors a bit lighter than..
Even after an installation or refinishing job is complete, Ralph’s..
Since my father founded Ralph’s Hardwood Floors in 1965, we’ve been located..
My family has a special Christmas tradition we look forward to every year: W..
In Wisconsin, many people will say they are going “up north” for the weekend...
I’ve been working in the hardwood floor industry since I was a little boy,..
In 1977, when Jeff Maiman bought the building he turned into The Wheelhouse..
I look forward to Mother’s Day every year. It’s a chance for me to express how..
Luxury vinyl tile is the new star in the flooring world.
Ralph’s has recently..
It's a brand new year and many of you have resolved to update your living space..
I love the smells of Christmas. Gingerbread, eggnog and even the smell of snow,..
The demand for hardwood flooring installers is growing. I know this firsthand..
Here at Ralph's, we believe you should take any opportunity you can to put..
Hardwood is what we do best at Ralph`s and most of the time it is the..
We are in the midst of renovating our showroom and I am really looking forward..
Here at Ralph's Hardwood, we love wood and we think all wood floors are..
Who says a workout space has to feel like a sweaty gym? All parts of a home..
For as long as I can remember, American red oak and American white oak have..
Without question, conversion varnishes—also known as a “Swedish finishes”—are..
Choosing the right hardwood floors for your home is a very personal thing...
Manufacturers of prefinished hardwood flooring like to tout the decades-long..
More and more new homes being built these days feature open floorplans, and..
Ten years ago, if someone asked us about whitewashed hardwood flooring, we..
There’s a tendency for customers to think of “customer service” as something..
Kitchens are a great place for hardwood flooring. They’re also a perfect..
It wasn’t so many years ago that I used to steer customers away from..
When we install hardwood floors, we occasionally get requests to orient the..
For centuries, you had to use solid plank hardwood flooring if you wanted..
A hardwood staircase is a wonderful accompaniment to a beautiful hardwood..
I’m happy to say that Ralph’s is busier than ever.
However, new business..
If you’re looking to install high-quality hardwood flooring in your home, the..
A few weeks ago, I wrote about us winning a Best of Customer Service Award..
At Ralph’s, we pride ourselves on first-rate customer service. Throughout our..
As trees are sawn into hardwood flooring planks, the way in which the wood is..
“Durability” in hardwood floors refers to how long the floor can look good..
I love how Christmas and New Year’s bring family and friends together. My..
It’s not at all unusual for homeowners to want to add new hardwood flooring..
Natural oil finishes are staging a comeback as more homeowners seek natural..
At Ralph’s Hardwood Floors, we want all our jobs to go smoothly...
Hickory is one of the hardest trees found in North America, making it one of..
The finish is an essential aspect of a beautiful hardwood floor. Not only does..
American Walnut, also known as Black Walnut, is loved for the warmth its dark..
American Red Oak is as traditional as it gets. Since the 1800s, it has..
When you have hardwood flooring installed, you’re faced with an essential..
When the humidity fluctuates in a room, or an entire home, hardwood flooring..
We’ve done work for a lot of fascinating people during our 50 years in..
With hardwood flooring, “grade” refers to the amount of color variation..
Young people today can be forgiven if they don’t realize the friendly,..
I got a call recently from a homeowner who had heard good things about..
March madness is here, the Badgers are a number-one seed, and I’m ready for..
Hardwood floors have a timeless appeal, and they never go out of style...
Ralph’s Hardwoods Floors recently held a contest on Facebook to find the..
Today is Valentine’s Day—not exactly a day that makes most people think of..
I know a lot of people who just can’t wait for the U.S. season premiere of ..
In 2015, Ralph’s Hardwood Floors marks its 50th anniversary! To celebrate,..
Every Christmas, I take my family out to cut down a Christmas tree. It’s a..
Ralph’s Hardwoods Floors is turning 50!
In 1965, Ralph Lorenz, opened our..
I love living in Wisconsin, but I have to admit, I don’t look forward to the..
As a pet lover and proud owner of Kira and Charlie, I have a soft spot in my..
How’s this for a Hollywood plot?
In the early 1900s, a world-famous American..
When you have a busy family, the choices you make for your home are really..
It's almost that time again, and everyone in the building trade is getting..
One of the things that helped me get through this particularly long, brutal..
While surfing the Internet recently, I came across an article from a website of..
Summertime’s coming (we think), and if you are one of the lucky people with..
It is human nature to wrestle with whether to buy what we really want as..
My wife and I are friends with a young couple, the Johnsons, who have three..
We love solid plank hardwood flooring, and the majority of our customers chose..
I was riding down the road the other day when The Rolling Stones’ classic,..
Not long ago, we got a call from a really nice couple who asked us to come..
Usually when you buy something, the newer it looks the better. But that’s not..
Having a great-looking hardwood floor installed involves two basic elements:
Even the best finished hardwood flooring starts to look worn out over time...
If you have new finished hardwood flooring in your home—congratulations! It’s..
Do you like to express your personality?
Most people do, especially when it..
Ask anyone in the hardwood floor industry and they’ll tell you that hardwood..
It seems to me the world would be a much better place if..
Maybe it's because of the emergence of do-it-yourself websites and countless..
One very effective way of adding personality to your custom hardwood floors is..
I recently needed to buy a grease gun for my lawnmower, which has five spots..
If you vision includes hardwood floors with a distinctive look, you may be..
As a kid and a young man, I loved sports. I was on the basketball team in high..
You've done some researching on line and you have found all this discussion..
If you love hardwood floors and live in North America, you’re in the right..
Finding a finish system that gives consistently beautiful results is a very..
Color and personality seem to go together. A person’s favorite color often..
When wood is milled into boards for hardwood flooring, there are several..
In “Field of Dreams,” Kevin Costner’s character, Ray, sees a vision of a..
Every hardwood floor creates a distinct feel. It might be cozy, casual,..
The reputation of each of our builder partners is tied to how well we do our..
When customers walk into our showroom looking for expert advice on how to get..
Many customers who come into our hardwood floors showroom ask about..
Is the cost of installing or restoring hardwood floors matched by a..
"The United States of America" is music to my ears. At..
One of the great appeals of custom hardwood flooring is its distinctiveness,..
As trees are harvested and milled into hardwood flooring planks, the way in..
If you travel around rural America, you’ll see plenty of abandoned old barns..
Finished hardwood floors that have been made to look rustic, old, and worn are..
If you’ve decided to install sand-on-site hardwood floors in your home, or if..
When customers walk into our showroom looking for expert advice on how to get..
When my kids were small, they had such a great time pulling out the “Where’s..
Intuitively, it would seem that a 25-year-warranty for prefinished wood..
When selecting a wood floor, engineered floors may be a great option. Before..
If you’re getting ready to build or renovate a home, you may have a “floor of..
We have the good fortune at Ralph’s Hardwoods to be located in Wisconsin...
Last week I had the pleasure of visiting the home of Pat and Rhonda, who are..
Treatments for maintaining your wood hardwood floors vary in cost, time, and..
Recently a customer of ours, Gary, stopped by Ralph's..
Congratulations to Tom Walters, winner of our recent Kindle Fire promotion...
While driving home the other day, I saw the marquis at Today's Furniture..
Congratulations to Susan Beaver, winner of our recent iPad promotion. Susan..
...in a home in Wisconsin? Ok so maybe it isn't the best start for a joke but..
You finally have made the decision to replace that old floor. The thing is the..
We have had a very busy couple of weeks here at Ralph's. Our crews have been..
In this article in Hardwood Floors Magazine, internationally renowned..