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Hardwood Flooring Blog

Rod Lorenz
Thinking Long-Term: Customer Service and Hardwood Floors

There’s a tendency for customers to think of “customer service” as something..

Rod Lorenz
Love at First Sight: Hardwood Floors and Kitchen Cabinets

Kitchens are a great place for hardwood flooring. They’re also a perfect..

Rod Lorenz
Engineered Flooring Isn't What It Used to Be...It's Better!

It wasn’t so many years ago that I used to steer customers away from..

Rod Lorenz
Are Your Hardwood Floors Headed in the Right Direction? You Tell Us.

When we install hardwood floors, we occasionally get requests to orient the..

Rod Lorenz
The Basic Characteristics of Hardwood Flooring: Engineered Wood

For centuries, you had to use solid plank hardwood flooring if you wanted..

Rod Lorenz
Walk On The Wild Side - Our Showroom

When it’s time for a new vehicle, I love going to the car lot to look at all..

Rod Lorenz
Taking Hardwood Flooring to the Next Level with Hardwood Staircases

A hardwood staircase is a wonderful accompaniment to a beautiful hardwood..

Rod Lorenz
The Magic of Hardwood Floor Medallions

A great way you can accent your hardwood flooring to reflect your tastes and..

Rod Lorenz
Ralph’s is hiring! Do you know someone who’s the right fit for a great job?

I’m happy to say that Ralph’s is busier than ever.

However, new business..

Rod Lorenz
Don’t Stress About Cleaning Your Hardwood Floors

Keeping hardwood floors clean makes them look more attractive and can be..

Rod Lorenz
The Beauty of Hardwood Floor Borders

If you want to add a little extra visual excitement to your hardwood flooring,..

Rod Lorenz
Getting Just the Look You Want

The “look” of hardwood flooring is something that’s hard to put a finger on...

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