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Hardwood Flooring Blog

Rod Lorenz
Your hardwood floors: a pick-me present for yourself

My family has a special Christmas tradition we look forward to every year: W..

Rod Lorenz
I Need To Vent...

Something that sometimes gets me upset enough that I need to vent is … well … 

Rod Lorenz
The Spices of Fall

One of my favorite things about fall is the smells and tastes coming from..

Rod Lorenz
Ralph’s and Van’s: Keeping It in the Family

Ralph’s Hardwood Co. and Van’s Lumber and Custom Builders share a common..

Rod Lorenz
Setting the standard: The early days of Ralph’s

Pictured from left to right are Roberta Lorenz(back to picture), Ralph..

Rod Lorenz
Where is your up north? Hardwood floors, cabins and vacation homes.

In Wisconsin, many people will say they are going “up north” for the weekend...

Rod Lorenz
Producing Masterful Hardwood Floors: The Learning Never Stops

I’ve been working in the hardwood floor industry since I was a little boy,..

Rod Lorenz
Cold ice, hardwood floors and the Mother's Day I will never forget.

I look forward to Mother’s Day every year. It’s a chance for me to express how..

Rod Lorenz
“No Way That’s Not Real Wood”—Luxury Vinyl Tile Fools the Eye

Luxury vinyl tile is the new star in the flooring world.

Ralph’s has recently..

Rod Lorenz
Thinking about our new showroom and favorite floors.

We are in the midst of renovating our showroom and I am really looking forward..

Rod Lorenz
Are Your Hardwood Floors Headed in the Right Direction? You Tell Us.

When we install hardwood floors, we occasionally get requests to orient the..

Rod Lorenz
Taking Hardwood Flooring to the Next Level with Hardwood Staircases

A hardwood staircase is a wonderful accompaniment to a beautiful hardwood..

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